I have been studying some of the most awe-inspiring famous singers and professional organizations, and today, I want to present the lessons and principles I have gained.
The results gained from studying these professional organizations, and this generation’s famous singers marketing strategy examples should show us the way to become famous, rich, and successful.
Although I am not completely done with my marketing strategy case studies of famous singers and successful companies, I believe these lessons and principles that I will present today, will serve as the perfect beginning benchmark for us to emulate in order to reach superstardom.
I will continue to study how to become famous, rich, and successful; and as I gain new information, I will try to update this article. Happy reading and thank you for supporting us.
Hello. My name is Ibrahim Jawara. Singer and songwriter plus founder of the Jmusic- singer and songwriter brand. If you have the time, please show your support and check out my down-to-earth original and relatable songs on my YouTube channel (Jmusic- singer and Songwriter)
With fame comes great responsibility!
I feel it’s important I first caution you, as you try to become famous. Some would say, its not all its cracked-up to be. Think about it; when you are famous, depending on how large your fame becomes, that can be a jail sentence for many.
You are basically giving your personal freedom to millions upon millions of people who now pay attention to what you have to say, and for the most part, they are going to fight with you on the simplest actions you take.
The slightest remark or action you do without thought becomes scrutinized down to the letter and that can change and affect you.
Regardless, many people still want to become famous because they see it as a form of absolute power and the next step to becoming rich and successful. For those that want to have the power of the Kings or Queens, I have an interesting concept to share with you.
I believe this is the single greatest description that I have ever come across that explains what it truly means to have that sort of power. I actually heard this description from an anime I was watching, so forgive me if its not word for word.
See; this concept requires you to think deeply. Think about the politics of it all and truly understand those that are slaves to the crown and those that are protected by the crown.
I tell you this because, when you become famous you are choosing the crown that goes on your head.
Today, we know a lot of people that have become famous. Some of these people that have become famous are known for some very disturbing things that have affected their lives negatively.
As you aim to become famous, understand you have the power to choose what that crown stands for.
So, today, I will give you the principles on how you can become famous based on the studies I’ve done about professional organizations and famous singers as well.
At least this type of fame that I am studying and teaching about is something positive. Plus, with the understanding of the responsibility of the crown you choose, you might be wise enough to make sure you don’t become a slave to its power.
This will require you pay attention to your branding, because that is what you will stand and be known for.
Within your branding, you will know what actions your brand does not allow, or in order words, what the Crown does not want you to do.
Think deeply and stay out of the box; let’s continue to the lessons that will teach you how to become famous, rich, and powerful.
Here is a video from the Famous Will Smith, talking just a little bit about the plus and minuses of being famous.
Do you know that you can become famous by just associating yourself with other famous people? It is a well-researched fact.
Just think about it, if you see John, hanging around famous singers and people like Chris Brown, Ariana Grande, the president of the United States, what would your opinion of John be?
I’ll tell you. You will start to see John as someone that has a lot of power. His connections with these hard-to-reach famous people is not a simple thing to accomplish.
To be able to be in their circle, must have come from him offering significant value that they need.
Without a doubt, you will start paying attention to John to hear what he is saying or to see what he is doing.
Wikipedia calls this type of fame: ‘Famous for Being famous’. The interesting thing is you don’t have to be in direct association with other famous people for this to work in your favor.
Say for example, you (as a scientist) do a well research paper about other famous scientists.
Then in that regard, you are creating a type of fame for yourself that is attained through association, especially, if your opinions go against the grain or they provide some new findings that the scientists community finds valuable.
I prefer the direct approach to becoming famous by association. Look at the Marketing Strategy example of how The Weeknd marketed himself to fame
From this study, we saw how the ‘Weeknd’ associated himself with other famous singers like Drake, and even Selena Gomez. In fact, he even dated Selena Gomez.
Through direct association, the ‘Weeknd’ was able to reach his targeted fan base because they were already following and interacting with Drake and Selena Gomez.
If you ask me, this is where the saying, be aware of who you surround yourself with comes from.
Famous singer and male rapper, Future, has also used the concept of association to become famous. This concept goes by many names, and one of those names is influencer marketing.
From a young age Future has been in the circle of famous singers, rappers, and celebrities as he was honing his musical talent.
He was able to use influencer marketing by doing many collaborations with these stars, and it worked greatly in his favor.
His destined future was guaranteed when he met his cousin, Rico Wade, a well-established producer in the music industry at the time. Click the following link to learn more about my findings of how ‘Future’ became famous.
So, for our first lesson, understand that you too can become famous by just applying the concept of association.
Is there a famous person you are already connected with?
If not, can you get in the circle of some famous singers, celebrities, or well-known personalities?
If all else fails, you can always do the indirect approach of fame by association.
Through all the marketing strategy examples I’ve come across; I have been able to break-down how famous singers and successful companies reached their level of success by simply looking at it from a marketing standpoint.
Marketing demands you identify your brand, your product/ services, your people, your promise, and the gateways you must use to see positive results.
You only need to refer to my study of Mark Zuckerberg’s profound marketing strategy examples with Facebook to learn how to become rich and famous yourself.
We saw why Facebook had such a positive trajectory to profitability, fame, and success through the marketing concept of the 4ps (product, promotion, price, place).
You too can use the 4ps of marketing to become famous.
For example, if you wanted to become a famous singer like Billie Eilish, you simply need to see yourself as the product that must be marketed correctly to the world.
As the product, do you have the right ingredients that the music market values?
This will revolve around having the perfect singing talent that others find enjoyable. Can you also, sing and dance just like Billie Eilish has done in order to differentiate herself and stand out in the music industry.
When you have created the perfect product, which is you, that product must actually solve and/ or make the lives of your customers (fans) better. Only then will fame be that much closer to your grasp.
Second, according to the 4ps of marketing, are you promoting your product correctly in the music industry.
Maybe, just posing videos on Instagram is not the best method for your type of musical talent. You may even need to use influencer marketing to reach the type of fans that will like your type of music.
This is promotion 101, reaching and interacting with the people most likely to respond to your marketing actions.
What about place?
If you are an aspiring musician, or new singer, do you think online marketing of your talent is the only way to go?
When it comes down to music, there are live events you can participate in that will bring you more recognition than any social media platform can ever do. You really must understand your musical abilities and the whereabouts of the fans most likely to support your goals.
Lastly of course there is Price, in the marketing strategy of the 4ps.
Independent artist, Chance the rapper, has publicly stated he dose not sell his music.
He depends on his lives shows, brand deals, and other methods of making money through his art and fame. Is this the marketing strategy that would be best for you?
I have also seen how LinkedIn (the online business platform for professionals) marketed itself to success by using a freemium model in the beginning.
This is a very effective approach especially in the beginning when fans/ customers don’t know or trust your products yet.
If you have the time, I hope you check out that study of mines on how to become rich and famous based on LinkedIn’s Marketing strategy.
So, lesson 2 on how to become famous, I hope you will develop a proper marketing strategy because this is the benchmark of all those that have become famous.
Cultivating an audience is one of the benchmarks to becoming famous worldwide. What is fame, if you don’t have supporters that will spread your name, or talent to more people.
From famous singers to regular joe folks, other people are the key to becoming famous, rich, and successful. Based on this fact, it is very important, you understand how to deal with people.
You must understand their likes, and the problems they are facing, so you can become famous by being the positive force in their lives that solves those problems.
I have spoken about this marketing concept before about making the lives of your customers better. Check out the video in my case study of how to solve the traffic but no sales problem for website owners.
This video talks about how you can build rapport with your customers (in your case, fans) and how to properly market your talents or business the right way.
I took it even further by introducing the marketing concept of inbound marketing in my post about how to promote your Shopify store.
This is a very important lesson for you to understand as you try to become famous for whatever skills, ideas, or goals you have.
Cultivating an audience is what Ariana Grande did in order to become famous.
As you may have already known, Ariana Grande has participated on Broadway shows, has spent a significant portion of her professional career on television shows and she transitioned all that attention to her music talent via YouTube.
She is the perfect example of someone that has cultivated an audience in order to become the famous singer we all know and love today.
When it comes down to inbound marketing, Taylor Swift is the perfect example. Because she is willing to bridge the gap with her fans by creating a closer friendship bond, she has reached the peak of success in the music industry.
You only need to refer to her $400 million net worth.
Taylor Swift is known for reaching out to fans on social media and inviting them to album release parties in her home and even going so far as going to fans homes to celebrate holidays like Christmas with them.
To learn more about how Taylor Swift uses the marketing concept of inbound marketing to attain and maintain her fame, visit this case study “How To Become Famous Like Taylor Swift”.
You have seen how famous singers like Taylor Swift, Ariana Grande, The Weeknd, Future and many more celebrities attained fame by using these tactics.
Fame by Association, a Marketing Strategy, and/or Cultivating and Audience) will work very effectively when applied correctly.
Not only did they become famous singers, but most of them have gone on to become our amazing television actors (like Will Smith and Ariana Grande for example), dancers, social media influencers and peace advocates.
Also please keep this important lesson in mind.
These famous singers are admired and love today because they were wise enough to use Influencer marketing, which is another name for fame by association, to become famous.
Most of them implemented a proper marketing strategy, to sell their talents worldwide.
I can also guarantee you that all of them have on some level cultivated real relationships with their chosen audience that helped them reach superstardom.
I know you already know you need a lot of followers.
You may even want to know right now if there are some tips and tricks that can get you a lot of Instagram followers really fast. I will try to provide my best tips and more.
Based on personal experience, I can honestly say, the best way to become famous on Instagram, YouTube, TikTok and other social media platforms, is to become an influencer with a large following of real supporters.
The key word being real supporters.
That is why, I want to make sure we first differentiate the difference between those that become Instagram famous for example, and those that are just Instagram accounts with a large to little number of followers.
(Yes, There Is a Difference. Trust Me.)
In my opinion, an Instagram influencer or any influencer for that matter is someone that understands the power of content marketing.
An influencer understands the power that proper and effective content marketing has on a large sum of audiences.
Proper content, provides information, entertainment, positive emotions and/or builds solid relationships with strangers all around the world.
When you become famous as an Instagram influencer or any influencer for that matter, understand that your priorities change.
You won’t care about how to get more random followers.
Rather, you will focus on perfecting the content that your target audience loves and appreciates.
Because that content is the attracting source that amplifies your fame on the Instagram platform and many other social media accounts.
If you’ve followed my previous articles on how to promote your Shopify store with content marketing and how content marketers win by being problem solvers, then you should embody that mindset if you want to become Instagram famous as an influencer.
The reason why an Instagram influencer is better than other users of the Instagram platform (with large followers or less) is because they have implemented some of the lessons, I have already discussed about how to become famous.
For example, for someone to become an influencer, they must have an audience that supports them. That support can only come from cultivating real and authentic relationships with their chosen fans.
In addition, to become famous on Instagram, TikTok or any other social media as an influencer you have to present your content (ideas, skills, knowledge, entertainment) by the use of a proper marketing strategy.
In terms of a proper marketing strategy, most influencers must first decide on the niche market they want to serve, then decide on the content their chosen market would like to interact with, and they must also figure out how to market themselves, so they reach the people most interested in what they want to provide.
During the formation of their marketing strategy, some Instagram influencers also recognize the importance of collaborating with other established influencers in order to reach more of their target audiences.
As you can see, the three lessons I’ve presented on how to become famous, are the usual cause of becoming Instagram famous, YouTube famous, TikTok famous, and famous on many other social media platforms as well.
These lessons are also the reason why Instagram, TikTok and other social media influencers are a lot more valuable than users with just a large to small number of followers.
For one, you can be sure that these social media influencers have real people interacting with their posts on Instagram and their other social media accounts.
Other users of these social media platforms (the competition) have accounts filled with fake follower bots, and a lot of fake profiles of accounts aimed at gaming and fooling the public.
Well on Instagram and other platforms, there are users that have a lot of followers, but they do not have the qualities to truly influence or cultivate an audience.
This is usually because, some of the tactics they depended on were not meant to create long-term value.
For example, an Instagram user that only posts pictures of themselves, is by essence depending on their good looks for fame.
The problem with that is looks fade overtime, and this, for the most part, is not a valuable piece of content that creates long term-value as an influencer.
In addition to that, some users depend on scamming tactics such as purchasing followers which is also not a method aimed at creating long-term value.
If you purchase followers or likes on your Instagram photos and videos today, you may have to purchase them again. Not to mention, there is also the possibilities of them leaving you once payment has been received.
There is a countless number of ways to get up to a million followers today on Instagram and other platforms for that matter.
I’ve been on the Instagram platform and other social medias long enough to learn some wicked tactics lol. However, I am not in the business of gaming the algorithm or teaching you how to.
I believe in creating long-term value that guarantees you become a true influencer that other people want to collaborate with and actually want to follow.
If you have the same principles, then read on, so you can learn how to become Instagram famous as a trustable and valuable influencer.
Like I have shown before, the best way to become famous is by applying the three lessons I have discussed today.
The tactic of association, a proper marketing strategy, and cultivating an audience will be very helpful to you if you want to become famous.
In addition, I also want to shine light on the concept of reciprocity when you are trying to gain more followers.
First of all, I am going to assume you don’t want to hear the typical clichés about how to become Instagram famous for example.
I am going to also assume you already know about Instagram hashtags, Instagram stories, posting consistently, and other more tips already stated thousands of times throughout the internet.
What I what to focus on is how you too can become Instagram famous, TikTok famous and other social media famous by using the lessons I have presented today.
Develop a proper marketing strategy in order to become Instagram famous as an influencer. Also, this will work for YouTube, TikTok, Snapchat, LinkedIn, and other social media accounts.
This means you will need to decide through the 4ps of marketing (Product, Promotion, Price, Place) how to best reach your intended level of fame.
By thinking of your time on these social media platforms through the lens of a proper marketing strategy, you will have a map of the destination you want to get to plus the knowledge of how to get there.
For example, if you wanted to become a famous vocal coach influencer on Instagram, this is a basic planning method I would use.
Through just two concepts from the 4ps of marketing (Promotion, Product, Price, Place) I can identify the demand for what I want to be famous for and how to get there.
This is a good product to offer on Instagram, TikTok and other social media platforms because it’s a product that is in demand. You can see other accounts with a lot of followers that are presenting this same product.
Trying to sell a product that has a history of success in the market is a good business to get into, don’t you think?
If you were really studious about it, you can even put a quantitative number on the size of the market, the wants, the needs, and the posts that attract and sustain actual relationships with people.
This my friend would be the same idea of doing proper market research.
This is where a little of your own ingenuity has to come into play. You can learn from other similar accounts to understand what is working, and reverse engineer that.
You should multiply your knowledge of marketing concepts to find and create new methods your competitors are not even aware off. One of those methods I will gladly present to you today.
I spoke earlier of the concept of reciprocity to gain more followers. This is just a simple understanding of human psychology. This concept is the reason why many people have been able to gain a lot of followers on their social media accounts.
As humans, we have an innate inkling and wanting, to return the good that others have done for us. Its just natural.
This understanding of human psychology, and marketing brings me to the marketing strategy of the Follow Unfollow Method on social media.
When it comes down to social media platforms the follow unfollow method, is by far the best marketing tactic.
Of course, I am not including other powerful marketing tactics such as influencer marketing, because this is a method you can do on your own without a high promotion budget.
Even though this method has a bad reputation among the community of social media users, you can’t argue its effectiveness.
The reason it has a bad reputation is because of one or two things. One, it is being used incorrectly, or two, its being used by people who don’t have enough value to warrant that someone follows them back.
Here is how to use the follow unfollow method correctly when you want to gain more real followers on Instagram, TikTok and other Social Media accounts.
First off, you should understand that marketing is all about attention, attention, attention. Nothing more nothing less. Also understand that marketing is not sales, it can be, but it is not sales.
The follow unfollow method is a marketing tactic that gets attention. If you have been reading my other articles on how to do proper content marketing, you should already know how to do marketing that gets attention.
The answer is more followers. More engagement, and more likes on their social media pages. That is where their attention is at.
The marketing concept of the follow unfollow method touches on something the target person wants and has their attention fixated on. This is marketing that gets attention.
When you follow an active user on a social media platform like Instagram and TikTok for example, the odds are very high that they check out your social media profile page.
Humans by nature are curious. Not only are they going to appreciate the new follower, but they will also want to understand who is following them.
Yes, some people will follow you back just out of being nice, but like I said before, marketing is not sales. It’s simply a means to get users attention so they become aware of your existence in the market. (I will explain the meaning of this in a minute).
This is where most users go wrong when using the follow unfollow method.
Either they follow someone that is random and in agreement with them that they follow them back or they follow people who might never get the chance of seeing the new follower notification.
So, this means, if you follow an account with a million plus followers for example, the likely hood of that user seeing the new follower notification is very slim.
Thus, it’s even more unlikely that they will follow you back. Not to mention, with more followers already, they may not feel the need to follow anyone back at all.
Plus, if you follow someone with the agreement or expectation that they follow you back, that is the quickest way to rank up your social media accounts with a lot of followers that don’t earnestly find your content appealing.
This is the wrong route to take since it will inevitably show through your engagement metrics because these users that have followed you do not have any reason to interact with your content.
Remember I said, marketing is just about gaining attention and it’s not sales?
What I mean is that, when you follow someone and they check out your page, the sale is done when they follow you back. Why should they follow you back?
We are not hoping for people to follow us back because they are being nice, but because they truly find our content meaningful and worthwhile.
In layman’s terms, we are not begging, but rather showing the right individual our Instagram’s account value so they follow us back because our content is geared for them and needed by them.
So, we must make sure, we are following our target customer (without a large following already) and showing them an Instagram profile with enough valuable content that will get them excited to follow us back.
At this point, when you do decide to unfollow them, it wont matter. They will continue to follow you because the content you are dishing out is greatly needed and appreciated by them.
The follow and unfollow method is just another marketing tactic to gain attention from your intended customers.
How do you find the customers you should use this tactic on?
Remember during our marketing strategy phase, we found all the accounts similar to what we are doing?
Our customers are right there. Also, please keep in mind, when I say follow them to get attention, don’t just stop there. You should be engaging with their content, commenting, liking and sharing their consent.
That’s how they become aware of you and that is how you get their attention. That is marketing my friend. But remember, your profile, should sell them on your services.
Also do keep in mind, all social media platforms frown upon frequent and repeated actions such as following and unfollowing too many people. Make sure you understand the limit and do it correctly, so your account is not banned.
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